TRAVEL BLOG RESOURCES
Updated January 2025
I'm not going to teach you how to start a travel blog! BUT I can share all the tools that I use to keep That's La Plagne running every day with you. From other travel blogs that I find inspiring to the content creation tools, I rely on to the tech products and tools I use to keep my website and social media running smoothly.
All of the tools below are things that I use either for my Digital Marketing and Social Media Clients or on my own site and socials. They are tried and tested over several years, often the 4th or 5th tool along the line – honestly! I tested 6 different social media schedulers (free and paid!) before I settled with Metricool! And I've been using them now for almost 2 years.
So you can feel assured that these products and brands are legit.
Please note that some of the links below are affiliate links, and by using the links to these posts, you help support this website. At no extra cost to you, I earn a small commission from each booking that allows me to keep content up to date, keep posting on socials, create new guides and maintain the website.
If you have any questions about any of the companies, email me any time.
WEBSITE, SOCIAL MEDIA & MARKETING TECH
CONVERTBOX
Let's build funnels and Lead Magnets with ease. From newsletter sign-up forms to quizzes and more sophisticated forms, you really can set this all up within minutes.
PRETTY LINKS
Great for keeping all your external links safe in one place. Plus, you can create tidy URLs for all the partners and brands you work with. Which, if you're like me, makes you feel super organised and efficient!
MAILERLITE
Email marketing is made easy. Much more user-friendly than Mail Chimp and simpler than HubSpot, MailerLite is free for up to 1000 subscribers or 12000 emails sent. You can create simple emails, automated email flows, and group email sign-ups into different segments.
SEO ROADMAP
This ongoing membership with Nina is life-changing. I've jumped onto the course after a year of running this site, and it's massively helping me improve the tech and the visits to my site. Definitely a 100% recommendation.
LYRICAL HOST
If you're looking for a great host for your travel website, I’d highly recommend Lyrical Host. They’re super reliable, with fast loading speeds that are perfect for image-heavy travel blogs. Plus, they offer free daily backups and easy WordPress installation, which is a lifesaver if you’re not super techy. Their customer support is fantastic, and they are always there to help if you get stuck. With Lyrical Host, you can focus on sharing your adventures while they handle all the technical stuff. Give them a go—you won't be disappointed!
SOCIAL MEDIA TOOLS
THE TWO LAURAS
As well as That's La Plagne, I also work as a Social Media Manager and I have been a paying member of the Inner Hub member for 2 years now. It's an invaluable resource for anyone wanting to run their social media networks professionally. The support from their Facebook group is excellent, and if I am ever struggling with my socials, I know I can crowd-source some inspiration and support from the hubbers. By far, it is one of the best investments I have made in my business.
STRANGE SOCIAL
PINTEREST PRO
I've followed Faye for a while and signed up for a pack of power hours and an audit with her for my own Pinterest accounts. It was fab and I totally recommend her. She has a free Pinterest Quick Start Guide which I've linked to here, definitely go check it out if you're thinking about using Pinterest for your travel blog.
METRICOOL
A social media scheduling tool. I use Metricool for my own channels and the social media accounts I manage for my digital marketing clients. I've shopped around, and Metricool, by far, offers the most flexibility for the cheapest price.
CONTENT CREATION
GRAMMARLY
With free and paid options, I can write all my work through Grammarly. From emails to blogs, pitches, and proposals. For me, it's essential, and I cannot spot spelling mistakes in my own writing. I'm very quick to find them in other people!
DEEPL
An instant translation app, it's more accurate than Google Translate. Download the app to your phone, and you can scan product labels, pages or text, etc and translate them immediately. Great for when you're travelling. I've used the free account for a long time, and I have just upgraded to the Pro account. I use it so much I feel I should support Deepl by paying for their product.
I've used Pinterest for decades to save funny or inspirational content in one place. I love it when I'm low on inspiration or looking for a new angle on a topic. It's also a great SEO tool for your blog and an excellent source of traffic for your travel blog.
WOT THE TOK
TIKTOK COURSE
I've followed Penny from Barbrusa Social for a long time and took her Wot The Tok course last year to give me the kick-up to get active on a new channel. I love her supportive, no-nonsense approach. Combined with her in-depth TikTok Knowledge and finding a community of other TikTok users, I 100% rate this course for the TikTok curious out there!
CANVA
Ok, first, do yourself a favour and sign up for Canva Pro! It's about £10 per month but well worth it. You can create graphics with ease and access a huge library of royalty-free photos and images. It's the first tool I invested in as a Social Media Manager, and 100% I couldn't do my job without it.